About Us — Stralo Co.
Our Story

Good gear. Happy kids.

We make pool gear that actually works — so swim days are less stressful and a little more fun for everyone.

Kid swimming happily
Where we came from

Swim day should be the easy part of your week.

Any parent who's done the swim lesson run knows the drill. Bag packed, kid dressed, goggles won't go on, strap pulls hair, someone's crying — and you haven't even hit the water yet.

We started Stralo Co. because most kids' pool gear just isn't designed with parents in mind. It's cheaply made, awkward to use, and built to be replaced every term. We thought there was a better way.

So we set out to make pool products that are simple, well-made, and actually built for how families use them. Nothing fancy — just gear that does the job without the drama.

"Less fuss at the pool. More time in the water."

That's the idea behind everything we make. Pool gear shouldn't be something you think about — it should just work.

What we're about

How we do things

A few things we care about, every time.

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Made for kids, not scaled down

A lot of kids' gear is just adult gear made smaller. We think about how kids actually use things — how impatient they are, how much they move — and design from there.

Quality that holds up

We'd rather you buy one good thing than replace a cheap version every season. Our products are made to last — and if something isn't right, we'll sort it out.

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Straight talking, always

We're not going to oversell you. Pool gear is pool gear — but it should work well, fit properly, and save you a headache on swim day. That's what we're here for.

What you can expect

A brand that keeps it simple.

We're a small Australian brand and we take that seriously. No corporate runaround, no inflated promises — just good products and straightforward service.

Here's what shopping with Stralo Co. looks like.

Products that actually work

We only sell things we'd buy ourselves. If it doesn't hold up, it doesn't make the range.

Fair, transparent pricing

No sneaky subscriptions or checkout surprises. What you see is what you pay.

30-day returns, no hassle

Doesn't fit, doesn't work, changed your mind — we'll sort it out, no questions asked.

More products on the way

Goggles are just the start. We're building out a full range of pool gear for families.

Who we're for

For parents doing the swim run every week.

You're not looking for anything groundbreaking — just gear that fits, works, and doesn't cause a scene before your kid gets in the water. That's exactly what we make.

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Swim day is already a lot. The gear shouldn't be the hard part. We just want to make that one small thing a little easier for parents — and a little more fun for kids.
— Stralo Co., Adelaide, Australia
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Australian owned and operated
4.9★
Average rating from Aussie parents
3–12
Ages our gear is designed for
30
Day hassle-free return policy
Take a look

Pool gear that just works.

Browse the Stralo Co. range and see what all the fuss is about. (Spoiler: less fuss, more swimming.)

Shop the range Read the reviews